GoToro's founding vision was to solve one of the most persistent problems in recruitment: efficiently finding and hiring talent in high-volume, high-turnover industries. For years, we dedicated ourselves to pioneering new digital recruitment strategies, building a technology platform that helped companies navigate the complexities of candidate shortages and a rapidly changing labor market. We are proud of what we built—a company that established a real foothold by delivering tangible results for our clients.
Over time, we realized that our specialized solution could have a much broader impact. The world of work was being reshaped, and our data-driven approach to digital job advertising felt more relevant than ever. We had proven our model, but to truly scale and integrate our technology into a complete workforce solution, we knew we had to find the right partner. This was not about selling a company; it was about finding a home where our technology could become a core part of a much larger engine.
Making the decision to seek a partner is one thing; navigating the process is another. Venero’s methodical and experienced approach to the sales process is what set them apart. They expertly managed our expectations by providing clear, considered answers to every question. Venero used their experience to map out not just how they would engage buyers, but also how those buyers were likely to react, giving us confidence at every stage.
The team at Venero embarked on a deep dive into our business, helping us refine our story and position GoToro not merely as a job advertising tool, but as a strategic solution to the modern labor crisis. They highlighted how our platform was purpose-built to address the very challenges that larger workforce solution companies were trying to solve. This strategic positioning was the key. It transformed how potential partners viewed us, elevating the conversation from a simple product acquisition to a strategic necessity.
Venero’s process brought us into conversation with Array Corporation, a technology-enabled workforce solutions company. It was immediately clear that the strategic narrative Venero helped us build resonated with them. Array was on a mission to deliver innovative, data-driven solutions that empower clients, and they saw how GoToro’s capabilities could significantly advance that mission.
The subsequent discussions were not just about synergies; they were about a shared vision for the future of work. Venero managed the process with a steady hand, ensuring that the strategic value they had helped us articulate was reflected in the final outcome. They were our advocates, our strategists, and our partners every step of the way.
Venero supported us tirelessly throughout our process. Their insights and understanding of the market helped us navigate often complex situations and achieve an exiting outcome for our business.
The acquisition by Array Corporation was the beginning of an exciting new chapter. Our technology is now integrated into a leading platform, enhancing Array’s offerings and reaching a far wider audience than we could have on our own.
Looking back, the decision to partner with Venero was pivotal. Their expertise in strategic positioning did not just lead to a successful transaction; it led to the right transaction. They helped us find a partner that shared our vision and provided the resources to achieve it on a grander scale.
When the market turned cautious, Venero’s competitive drive kept our valuation high. Their discipline, timing, and focus delivered a result that defied the downturn.
From local hero to Asia Pac leader: Venero helped build the bridge to our future.
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